Business plan: Adonay frozen pulps ltda

Authors

Daise Cristina Alves da Costa Freitas
Eliene dos Santos Silva
Sarah Gabriela Arantes de Souza

Keywords:

food, fruits, food market, pulps

Synopsis

The main theme of this work is the management of the company Adonay Congelados LTDA, where its entire operating process and financial planning will be demonstrated. The company Adonay frozen pulps LTDA, has as its objective the production and valorization of fruits transforming into pulps, the company seeks a profitable business opportunity facing the consumer's need to acquire a healthy product, without preservatives and pesticides, rich in proteins and nutrients besides preserving the chemical and organoleptic characteristics of the fruit, practically unaltered. We currently live in a very busy world, having a diet rich in fruits, vegetables and fresh salads is becoming increasingly rare. After all, it is precisely because of the lack of time that people are increasingly looking for fast or ready-to-eat foods. Most of the foods from these rapid processes are canned or "Fast-food" which most often contains a high concentration of sodium and no nutrients.

References

FREITAS, Daise Cristina Alves da Costa; SILVA, Eliene dos Santos; SOUZA, Sarah Gabriela Arantes de. Plano de negócio: Adonay polpas congeladas LTDA. 2020. 54f. Projeto (Graduação em Administração) – Faculdade Minas Gerais, Belo Horizonte, 2020.

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Published

June 30, 2020